Premium menswear brand Selected Homme launches its first store in Mumbai

New Delhi [India]- Selected Homme, the fashion-forward Scandinavian brand on Saturday launched its standalone store at Palladium. The premium menswear brand was introduced to a power packed audience that consisted of eager consumers and media by Bollywood’s ever stylish father – son duo, Anil Kapoor and Harshvardhan Kapoor.

The veteran actor and head of India’s most fashionable family that is synonymous for his unparalleled style game found the perfect companion in his young son as they inaugurated the newest edition of the premium fashion brand.

Upon their arrival, actors Anil Kapoor and young fashion icon, Harshvardhan Kapoor, stepped into the visually intriguing Selected Museum; a unique interpretation of the brand’s modern menswear options for the suave and confident men of today.

“It feels great to be associated with Selected Homme, the brand is a unique interpretation of the contemporary man. The fabrics used reflect rich taste and the attention to detail speaks volume about craftsmanship. The collection is a mix of subtle expressions through small details fused with international styles to service the needs of modern men. I love the colour palette of the collection – blues, greys, whites, and ochre. This collection is a must-have for all the men who never want to go wrong with their style,” said Anil Kapoor.

 

read more- ANI

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