Reliance Retail to ramp up online groceries business

Reliance’s online journey began nearly two years ago with Reliancefreshdirect.com which got rebranded to Reliance Smart.in last year. Photo: Hindustan Times

Mumbai: Even as the world’s largest etailer Amazon.com Inc. prepares to enter the food retail business in India, Mukesh Ambani-led Reliance Industries Ltd’s retail arm Reliance Retail is confident of becoming India’s top online grocery retailer by 2020, said a senior company executive.

“The full stream action on home delivery will be seen this year. The design will feed off from our store network,” said Damodar Mall, chief executive officer, Reliance Retail, which runs cash and carry retail under Reliance Market—super market chain Reliance Smart, neighbourhood food and groceries chain Reliance Fresh and online store Reliancesmart.in.

 

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